Add Direct Calls to Action
With a 0.0% engagement rate against a mid-tier benchmark of 2-4%, Pubity Food is leaving massive interaction on the table despite averaging 13,000 views per video.
Details
End every video with a specific, time-stamped question in the first comment and verbally ask viewers to respond — for example, 'Comment below: which dish would you try first?' This directly targets the median 0.0 likes and 0.0 comments per video, which are the core metrics dragging brand deal value down to the $250-$1,000 floor.