Convert Top Tweets Into Sponsored Threads
Stacy Muur's current ER of 0.85% sits just below the micro-tier benchmark of 1-3%, but thread sponsorships command 2-3x the rate of single tweets — meaning a brand deal worth $250-$1,000 per post could scale to $500-$3,000 per thread.
Details
Taking the highest-performing single tweets (those exceeding the median 488 likes) and expanding them into multi-part threads can both boost engagement and unlock premium sponsorship pricing. Pitching this format directly to brands is recommended, since 73% of them prioritize engagement rate over follower count, making an authentic voice in a thread format a strong selling point.
