Find out what your X account is really worth

We calculate engagement rate using the median number of likes, retweets, and replies per tweet, divided by the account’s total follower count, multiplied by 100. We use the median to filter out viral outlier tweets that could inflate the score.

Twitter/X typically has lower engagement rates than visual platforms. For accounts with 1K–5K followers, above 3% is excellent. For 5K–100K followers, 1–2% is strong. Accounts over 100K followers typically see 0.5–1% as good. Our calculator benchmarks against accounts of similar size.

Yes, completely free. No sign-up, no email, no paywalls. Enter any public Twitter/X username or paste a profile URL from x.com or twitter.com to get instant results including engagement rate, benchmarking, and a per-tweet breakdown.

Twitter’s feed moves much faster than Instagram or TikTok, so individual tweets get less total exposure. The platform is also more consumption-oriented — many users scroll through tweets without interacting. A 1% engagement rate on Twitter can represent very strong audience connection.

No. Twitter’s data is only available for public accounts. If an account has protected tweets, we can’t access their content or engagement metrics.

We track likes (favorites), retweets, and replies for each tweet. The engagement rate formula uses all three: (likes + retweets + replies) / followers × 100. Views/impressions are shown when available but aren’t included in the main rate since they measure reach, not engagement.

Absolutely. Enter any public username or paste a public profile URL to see their real engagement metrics. This helps brands distinguish between accounts with genuine engagement versus those with inflated follower counts but low interaction rates.