Close the Engagement Rate Gap
The current ER of 2.44% sits below the mid-tier benchmark of 3-6%, meaning there's clear room for Nefertiti 🌱 Smells + Skin to grow into that bracket.
Details
Since the median plays (32,904.5) already generate solid reach, the focus should be on converting more of that reach into likes and comments by adding a direct question or opinion prompt in the first 3 seconds of each video.