Fix the Comment-to-Like Imbalance
The like/comment ratio is 247.2:1 (40 median likes vs 9.5 median comments), which signals passive viewing rather than active engagement.
Details
Add direct questions or controversial takes in the first 3 seconds and pin a comment asking viewers to respond — this is the fastest lever to move the 0.02% ER closer to the 3-6% mid-tier benchmark.