Turn Viewers Into Commenters
The 0.05% engagement rate is far below the 3-6% mid-tier benchmark, while the median video generates only 3.5 comments and 2.5 shares.
Details
For the next 20 TikToks, end each video with one specific either-or question and pin a comment inviting viewers to explain their choice, addressing the 352.5:1 like-to-comment ratio.