Close the Comment Gap With CTAs
The like/comment ratio is 233.4:1, far above healthy norms, meaning viewers are passively liking (median 1,087.5 likes) but not engaging in comments (median only 28.5).
Details
Add direct questions or polarizing opinions in the first 3 seconds and pin a comment asking a question to push replies up, since comments weigh heavily in the algorithm and in the 1.12% ER that's currently below the 3-6% mid-tier benchmark.