Close the Comment Gap with CTAs
The Like/Comment ratio sits at 292.2:1 with a median of only 58 comments against 6,259 likes, showing viewers watch but rarely engage verbally.
Details
Adding direct questions or polarizing opinions about hotel rooms in captions and on-screen text (e.g., 'Would you book this or skip it?') can push comments toward a healthier 50:1-100:1 ratio typical of higher-performing macro accounts.