A Pretty Cool Hotel Tour's TiktokEngagement

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aprettycoolhoteltour
A Pretty Cool Hotel Tour

@aprettycoolhoteltour · 1.4M followers

0.00%

Below average for your follower size

Niche relevance and content quality matter more than raw numbers

$1K-$5K per post

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LowAverageGoodExcellent
6.3K
Median Likes
58
Median Comments
20
Videos Analyzed
$1K$5Kper sponsored post

Based on 1.4M followers · 0.48% engagement

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Close the Comment Gap with CTAs

The Like/Comment ratio sits at 292.2:1 with a median of only 58 comments against 6,259 likes, showing viewers watch but rarely engage verbally.

Details

Adding direct questions or polarizing opinions about hotel rooms in captions and on-screen text (e.g., 'Would you book this or skip it?') can push comments toward a healthier 50:1-100:1 ratio typical of higher-performing macro accounts.

Move 02

Fix the Plays-to-Engagement Drop-Off

A Pretty Cool Hotel Tour is generating strong reach at 62,344.5 median plays, but the 0.48% engagement rate is well below the macro benchmark of 2-4%, meaning the algorithm is pushing the content but viewers aren't converting to likes/comments.

Details

Testing hooks in the first 2 seconds with a bold claim ('This $50/night room shocked me') may reduce scroll-away and lift completion-driven engagement.

Move 03

Leverage Shares as the Strongest Signal

Median shares (501.5) are notably high relative to comments (58), indicating the hotel tours are 'send-to-a-friend' worthy but not spurring on-platform conversation.

Details

Doubling down on shareable formats (hidden gems, price reveals, room hacks) while adding caption prompts like 'Tag someone who needs this hotel' can convert that share behavior into comments and boost the overall 0.48% ER toward the 2-4% macro benchmark.

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