Close the Engagement Rate Gap
The ER sits at 0.64%, far below the 5-10% benchmark for micro creators (10K-100K).
Details
With median plays of 2,536.5 but only 95.5 median likes, the hook isn't converting viewers into engagers—rework the first 3 seconds to stop the scroll and test posting during peak windows to lift like-to-view conversion toward benchmark levels.