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@yorkshirefoodguide · 111.6K followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 111.6K followers · 0.12% engagement
Next step
Snippet can use this instagram result for @yorkshirefoodguide to find brands, write emails, and help you close deals.
Your post rate
$250-$1K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @yorkshirefoodguide's $250-$1K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @yorkshirefoodguide's instagram audience is a fit and ask for $250-$1K per post.
Next steps
Simple fixes that can help brands take you more seriously.
Reels ER sits at 11.57% versus just 0.11% for standard posts — a massive gap that dwarfs the 0.52% Reels benchmark and the 1-2% mid-tier average.
Details
Yorkshire Food Guide should prioritize Reels as the primary format going forward, since the data shows they outperform static/carousel content by over 100x in this account's case.
A like/comment ratio of 18.7:1 combined with median comments of just 26.5 suggests low conversation-sparking content, especially against a mid-tier benchmark of 1-2% ER.
Details
Adding explicit comment prompts (polls, 'tag a friend who needs this recipe,' this-or-that questions) in captions and Reels will lift comment volume, which will also improve the 0.12% overall ER.
With 111,606 followers but median likes of only 109, the visible engagement rate (0.12%) falls far below the 1-2% mid-tier benchmark, signalling either algorithmic suppression or an inflated/inactive follower base.
Details
The account should audit follower authenticity and lean into Reels (proven at 11.57% ER) for the next 30 days to rebuild reach before pricing brand deals at the current $250-$1,000 range.
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