Shift Content Mix Toward Reels
The Reels ER (1.5%) already outperforms the Posts ER (1.41%), and industry data confirms Reels get higher reach for accounts under 50K followers — Yogi Alex || Meditation & Yoga Philosophy is at 13,455.
Details
Increase Reels output to at least 50% of the content calendar to push the overall 1.42% ER closer to the micro-tier average of 2.5-5%.
