Prioritize Carousel-Led Content
The 0.51% post ER exceeds the static-image benchmark of 0.45% but trails the carousel benchmark of 0.55%; carousels should be the default for educational or multi-step Instagram posts.
Details
Keep Reels in the mix at 0.52%, but evaluate them against the 0.51% baseline because the documented reach advantage applies to accounts under 50K followers, while wildernested has 119,767.
