Shift Content Mix Heavily Toward Reels
Alisha Shamsudheen's Reels ER (97.82%) massively outperforms the Posts ER (0.39%), yet the account is only analyzed across 23 posts total.
Details
Reallocating the content calendar to prioritize Reels over static posts will pull the overall ER (0.57%) closer to the mid-tier benchmark of 1-2%.
