Scale Instagram Reels First
Vishali Jaikumar's Instagram Reels ER is 51.28%, compared with 1.86% for posts and 1.92% overall, making Reels the primary format for new ideas and brand integrations.
Details
Compare each new Reel against the 3,338.5 median likes and 108.5 median comments, then recreate the structures that outperform those baselines.
