Go All-In On Reels Now
Vartika🦋's Reels are generating a 5.44% engagement rate compared to the overall account ER of just 0.21% — that is a 25x performance gap not being fully exploited.
Details
Industry benchmarks confirm that Reels get higher reach for accounts under 50K followers, and the 16,512 follower count puts the account squarely in that high-leverage zone. Shifting the posting mix so that at least 70% of new content is Reels will capitalize on this proven format advantage and pull the overall ER closer to the 2.5-5% micro-tier benchmark.
