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@utahjazz · 1.4M followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 1.4M followers · 0.16% engagement
Next step
Snippet can use this instagram result for @utahjazz to find brands, write emails, and help you close deals.
Your post rate
$1K-$5K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @utahjazz's $1K-$5K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @utahjazz's instagram audience is a fit and ask for $1K-$5K per post.
Next steps
Simple fixes that can help brands take you more seriously.
The Reels ER sits at 0.11%, notably lower than the overall Posts ER of 0.17%, meaning Reels are underperforming feed content despite being a heavier lift.
Details
Industry benchmarks show Carousels average 0.55% ER versus Reels at 0.52%, so reallocating production time toward carousel-style storytelling (game recaps, player stat breakdowns, behind-the-scenes sequences) could lift engagement more efficiently than another Reel.
The Like/Comment ratio is 104.8:1 with a median of 2,337 likes but only 18 comments per post, indicating passive consumption rather than conversation.
Details
Inserting direct questions in captions (e.g., predictions, MVP votes, 'tag a fan who...') can push comment volume up, since comments carry more algorithmic and brand-perception weight than likes alone.
At 0.16% overall ER, Utah Jazz is well below the macro-tier (1M+) benchmark range of 0.5-1%, putting the account in the 'low' rating bracket despite 1,439,820 followers.
Details
Since 73% of brands prioritize engagement rate over follower count, testing higher-interaction formats (polls, Q&As, live reactions) over the next 10-15 posts is critical to move the $1,000-$5,000 per-post valuation upward before it gets renegotiated down.
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