Shift Feed Strategy Toward Reels
Reels are generating an 11.17% engagement rate compared to just 1.47% on posts — a 7.6x performance gap that demands a format pivot.
Details
Since industry benchmarks confirm Reels get higher reach for accounts under 50K followers, and ummehaaniii sits at 10,137 followers, the account is in the prime window to benefit from this algorithmic advantage. Aim to replace at least half of current static or carousel posts with Reels to compound that 11.17% ER across more of the content.
