Close the Mid-Tier Engagement Gap
Tyron Tech's ER sits at 0.14%, far below the 1-2% mid-tier benchmark for accounts with 100K-1M followers — the account is underperforming its bracket by roughly 7-14x.
Details
Prioritize carousels (0.55% benchmark ER) and Reels (0.52%) over static images (0.45%), since the current format mix is likely leaning too static given the depressed engagement.
