Double Down on Reels Production
The Reels ER sits at 25.36% versus just 1.89% for static/carousel posts — a massive gap that shows the audience responds far more to video.
Details
Since accounts under 50K followers (Twinkle Soni | Content Creator is at 35,365) get amplified reach on Reels, shifting the posting mix toward 3-4 Reels per week could lift the overall account ER closer to or above the 2.5-5% micro-tier benchmark.
