Prioritize Carousels Over Statics
At 73,586 followers, Tripnenjoy's 0.1% ER is below the 2.5%-5% micro-account benchmark.
Details
Carousels should be the primary Instagram test format: the benchmark is 0.55% ER for carousels versus 0.45% for static images, then compare each post with the 0.09% posts ER baseline.
