Shift Content Mix Toward Reels
Tribeny🦋|Skincare & Makeup|'s Reels ER sits at a massive 24.25% versus 2.67% for standard posts, and the industry benchmark for Reels format is only 0.52%, meaning the account is already outperforming category norms by roughly 46x.
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Since Reels also get higher reach for accounts under 50K followers (currently at 43,748), increasing weekly Reels output should be the top priority to compound reach and engagement simultaneously.
