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@travelsavvymama · 11.5K followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 11.5K followers · 0.43% engagement
Next step
Snippet can use this instagram result for @travelsavvymama to find brands, write emails, and help you close deals.
Your post rate
$25-$60
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @travelsavvymama's $25-$60 post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @travelsavvymama's instagram audience is a fit and ask for $25-$60 per post.
Next steps
Simple fixes that can help brands take you more seriously.
The Reels ER (1.71%) is more than 3x the Posts ER (0.53%) and 4x the overall account ER (0.43%), showing the audience responds far better to video.
Details
Since Reels also get higher reach for accounts under 50K followers (the account is at 11,465), prioritize Reels for at least 60-70% of weekly output to close the gap toward the 2.5-5% micro-tier benchmark.
The like/comment ratio is 1.2:1 (median 34 likes vs 15 comments), which is unusually low compared to typical organic patterns where likes vastly outnumber comments — this suggests the content sparks conversation but isn't earning enough likes/saves to boost algorithmic reach.
Details
Add explicit CTAs ('double-tap if you agree,' polls, save-worthy checklists) to convert existing comment engagement into likes and shares.
At 0.43% ER, Elise • Travel Savvy Mama | Family Travel Points & Miles is rated 'low' for the 10K-100K tier (benchmark 2.5-5%), which is likely why rates are capped at $25-60/post versus the $10-25 per 1,000 followers standard (that would put the account at $114-286).
Details
Focus content testing on the highest-performing format (Reels at 1.71% ER) to move ER toward benchmark before pitching brands, and publish a rate card once ER improves — creators with published rate cards close deals 40% faster.
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