Shift Content Mix Toward Static Posts
Tindy's Posts ER sits at 7.23% versus just 2.65% for Reels — a massive 4.58-point gap that contradicts the usual Reels advantage.
Details
Since the account (17,348 followers) is well within the sub-50K range where Reels typically get reach benefits, this gap suggests the audience specifically favors static/carousel content, so increasing static and carousel posting frequency relative to Reels will protect the 7.22% overall ER.
