Powered by Snippet
@thetomsters · 30.8K followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 30.8K followers · 0.19% engagement
Next step
Snippet can use this instagram result for @thetomsters to find brands, write emails, and help you close deals.
Your post rate
$60-$250
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @thetomsters's $60-$250 post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @thetomsters's instagram audience is a fit and ask for $60-$250 per post.
Next steps
Simple fixes that can help brands take you more seriously.
The account ER sits at 0.19%, far below the 2.5-5% benchmark for micro creators (10K-100K), and Reels average 0.52% ER industry-wide versus 0.45% for static images.
Details
Since the 30,756 followers fall under the 50K threshold where Reels get higher reach, prioritize Reels in the next 10 posts to close the gap toward the format benchmark.
The like/comment ratio is 18.9:1 with a median of only 4.5 comments per post against 52.5 median likes, showing weak conversation depth.
Details
Add explicit comment-prompting CTAs (questions, polls, 'comment below') in captions to push comment volume closer to a healthier ratio and lift the 0.18% posts ER.
Carousels post the highest format ER at 0.55%, outperforming both Reels (0.52%) and static images (0.45%) in the benchmark data.
Details
Given the current 0.19% overall ER is roughly 13-26x below the 2.5-5% micro-tier average, run a 2-week test alternating carousels with Reels to identify which format lifts the median 52.5 likes and 4.5 comments most.
Free · No sign-up needed
Get a free analysis like Tommy Johnson's: engagement rate, brand deal value estimate, and personalized tips.
Analyze your Instagram