Close the Engagement Gap to Benchmark
The ER sits at 0.13%, drastically below the 2.5-5% average for micro accounts (10K-100K followers) with Summer F.
Details
| Health & Fitness's 15,091 followers. This gap signals to brands that the audience isn't active, so prioritize closing it before pitching deals, since 73% of brands prioritize engagement rate over follower count when selecting partners.
