Prioritize Feed Posts Over Reels
Feed Posts ER (0.96%) outperforms Reels ER (0.71%) by a notable margin, despite the industry noting Reels typically get higher reach for accounts under 50K followers like ๐ฆ๐ฎ๐๐บ๐๐ฎ ๐ก๐ฒ๐ด๐ถ ๐๐ต๐ฒ๐๐ต๐ฎ (23,258).
Details
Shift 2-3 extra posting slots per week to carousels or static feed posts and use Reels primarily for top-of-funnel discovery rather than the main engagement driver.
