The Salt Social Run Club's InstagramEngagement

Powered by Snippet

thesaltsocial_
The Salt Social Run Club

@thesaltsocial_ · 5.1K followers

0.00%

Top 20% of creators your size

$75-$250 per post

Get brand deals

We will start with this profile.

LowAverageGoodExcellent
105
Median Likes
1
Median Comments
29
Posts Analyzed
$75 – $250per sponsored post

Based on 5.1K followers · 2.10% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @thesaltsocial_ to find brands, write emails, and help you close deals.

Your post rate

$75-$250

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @thesaltsocial_'s $75-$250 post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @thesaltsocial_'s instagram audience is a fit and ask for $75-$250 per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Feed Strategy Toward Carousels

The Salt Social Run Club's Posts ER (2.13%) is already outperforming the Reels ER (1.72%), suggesting the audience responds better to static or multi-image formats.

Details

Industry benchmarks show carousels lead all formats at 0.55% average ER versus 0.52% for Reels, so doubling down on carousel posts could help close the gap between the current 2.1% overall ER and the nano-tier benchmark of 3.5-8%. Aim to publish at least 2 carousels per week, using slide 1 as a strong hook and slides 2-10 to deliver value that rewards saves and shares.

Move 02

Attack the Comment Gap Urgently

A Like/Comment ratio of 39.6:1 against a median of just 1.0 comment per post signals that the content is generating passive appreciation but not conversation, which suppresses algorithmic reach.

Details

To fix this, end every caption with a single, specific question tied to the content topic — not a generic 'thoughts?' — and respond to every comment within the first 60 minutes of posting to trigger reply threads. Even moving the median comments from 1.0 to 3-4 per post would meaningfully improve the engagement score toward the 3.5% lower bound of the nano-tier benchmark.

Move 03

Publish a Rate Card to Close Brand Deals Faster

The estimated brand deal value of $75-$250 per post is a solid starting point, but 73% of brands prioritize engagement rate over follower count — and the 2.1% ER is a legitimate selling point at the nano tier.

Details

Creators with a published rate card close deals 40% faster, so building one now anchoring the base feed post rate at $75-$250, then applying the standard 20-40% Reels premium and a 25-50% uplift for usage rights to give brands clear pricing tiers, will position the account professionally and remove friction from inbound brand conversations.

Free · No sign-up needed

What does your Instagram say about you?

Get a free analysis like The Salt Social Run Club's: engagement rate, brand deal value estimate, and personalized tips.

Analyze your Instagram
The Salt Social Run Club's Instagram Engagement Rate: 2.10%