Lead With Carousel Tutorials
With 211320 followers and a 0.46% ER, The Paper Bunny should make carousels a primary Instagram format instead of relying mainly on static images.
Details
The 0.55% carousel benchmark exceeds the account's 0.46% ER and the 0.45% static-image benchmark, so each carousel should be structured with a first-slide hook, step-by-step value, and final-slide save or share prompt.
