Double Down on Reels Production
Kay Jewell's Reels ER sits at a massive 109.69% versus just 3.05% for regular posts, and Reels also get higher reach for accounts under 50K followers like this one at 10,433 followers.
Details
Shifting the content mix toward more Reels per week will capitalize on this format advantage and pull the overall ER further above the 2.5-5% micro-tier benchmark.
