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@theinkeylist · 639.8K followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 639.8K followers · 0.07% engagement
Next step
Snippet can use this instagram result for @theinkeylist to find brands, write emails, and help you close deals.
Your post rate
$412-$686
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @theinkeylist's $412-$686 post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @theinkeylist's instagram audience is a fit and ask for $412-$686 per post.
Next steps
Simple fixes that can help brands take you more seriously.
At 639790 followers, the 0.07% engagement rate for The INKEY List is below the 1-2% mid-tier benchmark.
Details
Making carousels a primary format and ending each one with a direct question is recommended; the 0.55% carousel benchmark exceeds Reels at 0.52% and static images at 0.45%.
Across the 20 analyzed posts, the 42.5 median comments and 9.6:1 like/comment ratio indicate an opportunity to prioritize conversation over likes.
Details
Ending every caption with one specific question, pinning a response, and evaluating the next 20 posts against the 42.5-comment median and 0.06% posts engagement rate will optimize performance.
With 639790 followers, the benchmark that Reels receive higher reach for accounts under 50000 followers does not directly apply, so The INKEY List should test Reels, carousels, and static images across the next 20 posts.
Details
Comparing each format with the benchmarks of 0.52% for Reels, 0.55% for carousels, and 0.45% for static images will help prioritize the format that moves the 0.06% posts engagement rate toward the 1-2% mid-tier range.
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