Shift Feed Strategy Toward Reels
Reels are dramatically outperforming static posts — 14.24% ER versus 1.17% for feed posts — yet only 23 posts were analyzed, suggesting Reels may not be the dominant format.
Details
Since Instagram's algorithm prioritizes Reels reach for accounts under 50K followers (thaddeus the baddiest has 44,677), committing to at least 3 Reels per week would directly leverage the highest-performing format and push the overall account ER closer to the 2.5-5% micro-tier benchmark, up from the current 2.06%.
