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@taylorswift · 273.6M followers
Top 5% of creators your size
Your audience is 3x more engaged than average
Based on 273.6M followers · 1.55% engagement
Next step
Snippet can use this instagram result for @taylorswift to find brands, write emails, and help you close deals.
Your post rate
$10K-$50K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @taylorswift's $10K-$50K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @taylorswift's instagram audience is a fit and ask for $10K-$50K per post.
Next steps
Simple fixes that can help brands take you more seriously.
The median comments sit at 0.0 despite a median of 4,234,052 likes per post, giving a Like/Comment ratio of 0.0:1 — meaning virtually all engagement is passive likes with no conversation happening.
Details
Add direct questions or comment-prompting captions in the next 5-10 posts to build a comment habit, since 73% of brands prioritize engagement rate (which includes comments) over raw follower count when evaluating deals.
The Reels ER (1.55%) already edges out the Posts ER (1.53%) and both are well above the macro-tier benchmark of 0.5-1%, showing Reels convert Taylor Swift's 273.6M followers more efficiently.
Details
Increase Reels frequency within the next content batch to compound this advantage, especially since Reels also command a 20-40% rate premium in brand deals.
With an 'excellent' rating for the macro tier and an estimated brand deal value of $10,000-$50,000 per post, the account is positioned to command premium rates, but creators with published rate cards close deals 40% faster.
Details
Formalize a rate card that reflects the 1.55% ER (roughly 1.5-3x the 0.5-1% macro benchmark) plus usage rights (+25-50%) and exclusivity terms (+30-40%) to capture full value on every negotiation.
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