Shift Content Mix Toward Static Posts
The Posts ER of 354.74% dwarfs the Reels ER of 23.86%, showing the audience responds far more to feed posts than short-form video.
Details
Since industry benchmarks show carousels (0.55% avg ER) also typically outperform reels (0.52%) and static images (0.45%), syra ♡ should test increasing carousel/static post frequency while treating reels as a discovery-only tool given the sub-50K follower count.
