Shift Feed Mix Toward Reels
Sumera Malik's Reels ER sits at 1591.93% versus just 2.85% for standard Posts, an enormous gap that shows an audience of 83,814 responds far more to video content.
Details
Reallocating the posting cadence to prioritize Reels over static posts will capture this outsized engagement and lift the overall ER above the current 3.33%.
