Sarah Beasley • SULK Knitwear's InstagramEngagement

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sulkknitwear
Sarah Beasley • SULK Knitwear

@sulkknitwear · 63.2K followers

0.00%

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$250-$1K per post

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LowAverageGoodExcellent
889
Median Likes
34
Median Comments
10
Posts Analyzed
$250$1Kper sponsored post

Based on 63.2K followers · 1.46% engagement

Next step

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Snippet can use this instagram result for @sulkknitwear to find brands, write emails, and help you close deals.

Your post rate

$250-$1K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @sulkknitwear's $250-$1K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @sulkknitwear's instagram audience is a fit and ask for $250-$1K per post.

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Content Mix Toward Feed Posts

The Posts ER (1.82%) is 60% higher than the Reels ER (1.14%), showing the audience of 63,199 responds better to static/carousel content than video.

Details

Since Reels only get a reach boost for accounts under 50K followers per industry benchmarks, and Sarah Beasley • SULK Knitwear is above that threshold, the account should reduce Reels frequency and reallocate that content budget to feed posts.

Move 02

Test Carousel Format for Higher ER

Industry benchmarks show carousels average 0.55% ER, beating Reels (0.52%) and static images (0.45%) across the board.

Details

Combined with data showing Posts (1.82%) already outperform Reels (1.14%), swapping single-image posts for multi-slide carousels is a low-risk way to push the overall 1.46% ER closer to the micro-tier average of 2.5-5%.

Move 03

Add CTAs to Boost Comment Volume

The like:comment ratio is 75.2:1 (median 888.5 likes vs just 33.5 comments), meaning engagement is heavily passive.

Details

Since 73% of brands prioritize engagement rate over follower count, adding direct questions or polls in captions/Stories to drive comments is the fastest lever to move the ER from 1.46% toward the 2.5-5% micro-tier benchmark.

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Sarah Beasley • SULK Knitwear's Instagram Engagement Rate: 1.46%