Shift Content Mix Toward Reels
Sreeee!!'s Reels ER sits at 141.33% versus 29.02% for standard posts, and the industry benchmark for Reels is just 0.52% — meaning the Reels are outperforming the category by over 270x.
Details
Since Reels also get higher reach for accounts under 50K followers (the account is at 5,388), increasing Reels frequency relative to static posts should compound the already excellent 32.24% overall ER.
