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@sofitelsingaporesentosa · 15.8K followers
Below average for your follower size
Niche relevance and content quality matter more than raw numbers
Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.
Find brands for my niche →Based on 15.8K followers · 0.23% engagement
Next step
Snippet can use this instagram result for @sofitelsingaporesentosa to find brands, write emails, and help you close deals.
Your post rate
$25-$60
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @sofitelsingaporesentosa's $25-$60 post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @sofitelsingaporesentosa's instagram audience is a fit and ask for $25-$60 per post.
Next steps
Simple fixes that can help brands take you more seriously.
The current ER of 0.22-0.23% sits far below the micro-tier benchmark of 2.5-5%, and industry data shows Reels average 0.52% ER versus 0.45% for static images—more than double the current performance.
Details
Since Reels also get higher reach for accounts under 50K followers (Sofitel Singapore Sentosa is at 15,796), prioritize converting at least half of the next 10 posts into Reels to close the gap.
A like/comment ratio of 3.4:1 with a median of just 1 comment per post signals almost no conversation happening, dragging ER down to 0.22% against a 2.5-5% micro-tier target.
Details
Add direct questions or polls in captions and Stories tied to Sofitel Singapore Sentosa's property (e.g., 'Which view would you pick?') to push comments up, since comments carry outsized weight in ER calculations relative to the median 35 likes.
Carousels lead all formats at 0.55% average ER per industry benchmarks, outperforming Reels (0.52%) and static images (0.45%)—all higher than the current 0.22% ER.
Details
With only 19 posts analyzed, run a controlled test of 5 carousel posts showcasing multiple angles of rooms/amenities to see if format alone can move the median 35 likes and 1 comment upward before the next brand pitch.
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