Close the Engagement Gap to Benchmark
The current ER of 0.82% sits well below the 2.5-5% average for micro creators (10K-100K followers), signaling untapped room for growth with the 29,064-strong audience of SlimFast UK.
Details
Since 73% of brands prioritize ER over follower count, closing even half this gap would meaningfully improve deal positioning without needing to grow followers first.
