Shift Budget Back to Static Posts
Static/carousel posts drive an 8.59% ER while Reels lag drastically at just 0.68% ER โ a 12.6x gap.
Details
Since Reels typically get higher reach for accounts under 50K followers (๐ฎ๐ถ๐๐๐ถ๐๐ฆข is at 33,644), the account should test 2-3 Reels weekly with stronger hooks in the first 3 seconds instead of abandoning the format, while keeping feed posts as the primary engagement driver.
