Shift Content Mix Toward Reels
The Reels ER of 11.84% is more than double the Posts ER of 4.5%, and industry data shows Reels get higher reach for accounts under 50K followers like sakeena π (10,433 followers).
Details
Aiming to post Reels at a 2:1 ratio over static images will capitalize on this gap and lift the overall 6.02% ER further above the 2.5-5% micro-tier benchmark.
