Shift Content Mix Toward Reels
Rea Begaj's Reels ER sits at 15.16% versus just 4.85% for static Posts — a 3x+ performance gap within the account.
Details
Since Reels also get higher reach for accounts under 50K followers (the account is at 20,993), prioritizing Reels as the primary format will compound this advantage rather than splitting effort evenly across formats.
