Rebuild Reels Around Reach
Carlotta's Reels ER is 0.16%, compared with 1.27% for posts, so each Reel’s opening hook, on-screen text, and call to action should be audited.
Details
Because Reels get higher reach for accounts under 50K followers and the account has 33,160 followers, prioritize stronger financial hooks designed to attract non-followers while monitoring whether Reel engagement improves.
