Lead With Carousel Education
Instagram carousels should be a priority for nutrition explainers.
Details
Industry benchmarks report 0.55% ER for carousels versus 0.52% for Reels and 0.45% for static images, while the Reels ER for Chelsea Shafer | Registered Dietitian is 0.35%; the first slide should be used for a clear nutrition problem and the final slide for a save-or-comment prompt.
