Shift Feed Strategy Toward Reels
Nitesh's Reels are dramatically outperforming static posts — Reels ER sits at a standout level versus a Posts ER of 1.1%, and industry benchmarks confirm Reels get higher reach for accounts under 50K followers like this one at 37,596.
Details
Shifting at least 60-70% of the upcoming content calendar to Reels will capitalize on this format advantage and push the overall account ER closer to the 2.5-5% micro-tier benchmark, up from the current 1.22%.
