Prioritize Reels to Leverage Reach Advantage
The account sits at 24,720 followers, squarely in the under-50K bracket where Reels get higher reach per the 2026 benchmarks.
Details
Since the current ER of 13.51% already crushes the micro-tier average of 2.5-5%, shifting more posts toward Reels format could compound that advantage and drive even higher reach without diluting engagement quality.
