Double Down on Reels for Reach
mishab's 23.31% ER already crushes the micro-tier average of 2.5-5%, and since Reels get higher reach for accounts under 50K followers (the account is at 54,434, just above that line), shifting more posts to Reels format could push reach further while the engagement rate holds steady.
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Reels also command a 20-40% premium on brand rates, so more Reels output directly compounds both engagement and monetization.
