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@milliebobbybrown · 70.9M followers
Top 20% of creators your size
Your audience is 3x more engaged than average
Based on 70.9M followers · 1.45% engagement
Next step
Snippet can use this instagram result for @milliebobbybrown to find brands, write emails, and help you close deals.
Your post rate
$5K-$25K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @milliebobbybrown's $5K-$25K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @milliebobbybrown's instagram audience is a fit and ask for $5K-$25K per post.
Next steps
Simple fixes that can help brands take you more seriously.
The Posts ER of 1.71% dramatically outperforms the Reels ER of 0.45% and sits well above the macro-tier benchmark of 0.5-1%.
Details
Shift the content mix toward static/carousel posts, which are already driving stronger performance, while diagnosing why Reels are underperforming even the 0.52% industry average for the format.
The like/comment ratio of 498.7:1 shows engagement is heavily skewed toward passive likes (median 1,022,748) versus comments (median 2,533.5).
Details
Since 73% of brands prioritize ER over follower count, add direct questions or polls in captions to lift comment volume and strengthen the overall 1.45% ER.
At 0.45% ER, the Reels fall below the 0.52% industry Reels benchmark and well under the Posts ER of 1.71%.
Details
Since Reels can command a 20-40% rate premium in brand deals, test shorter hooks and trending audio in the next batch of Reels to close this gap before pitching Reels-inclusive brand packages.
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