Drive More Comments, Not Just Likes
The like/comment ratio is 100.5:1 with a median of only 6.0 comments against 720.0 median likes, showing followers engage passively.
Details
Add direct questions or polls in captions to push comments closer to the like volume, since 73% of brands prioritize engagement rate over follower count and higher comment activity strengthens the already-excellent 11.75% ER.
