Melody Chen's InstagramEngagement

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melodychen_
Melody Chen

@melodychen_ · 45.4K followers

0.00%

Average for creators your size

$125-$500 per post

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LowAverageGoodExcellent
188
Median Likes
15
Median Comments
20
Posts Analyzed
$125$500per sponsored post

Based on 45.4K followers · 0.45% engagement

Next step

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Snippet can use this instagram result for @melodychen_ to find brands, write emails, and help you close deals.

Your post rate

$125-$500

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @melodychen_'s $125-$500 post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @melodychen_'s instagram audience is a fit and ask for $125-$500 per post.

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Content Mix Toward Reels

The current ER of 0.44% sits far below the 2.5-5% micro-tier benchmark, and the posts analyzed are underperforming relative to format averages (Reels 0.52% vs.

Details

Static images 0.45%). Since Reels also get higher reach for accounts under 50K followers like Melody Chen (45,364 followers), prioritize Reels in the next 10 posts to close the gap toward the 0.55% carousel/0.52% Reels benchmark.

Move 02

Drive Comment Volume With Direct CTAs

The Like/Comment ratio of 28.7:1 is heavily skewed toward passive likes (median 187.5 likes vs.

Details

only 15 comments), suggesting low conversation depth. Add explicit comment-prompting CTAs (questions, polls, 'comment below') in captions to lift median comments above 15 and push ER closer to the 2.5-5% micro benchmark, since 73% of brands prioritize ER over follower count.

Move 03

Test Carousels for Engagement Lift

Carousels benchmark at 0.55% ER, the highest of the three formats compared to the account average ER of 0.45% across 20 posts analyzed.

Details

Publish carousel posts (multi-image storytelling or tutorials) for at least 30% of the next posting cycle to directly target this format's proven ER advantage and improve the 'average' rating within the 10K-100K tier.

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Melody Chen's Instagram Engagement Rate: 0.45%