Close the Mid-Tier Engagement Gap
The current ER of 1.07-1.08% sits at the low end of the 1-2% mid-tier benchmark for accounts with 100K-1M followers.
Details
Focus on driving comments specifically, since the like/comment ratio of 34.7:1 shows comments are the weakest lever; adding a question or CTA in captions could push MEGAN HUNSAKER π¦ toward the 2% ceiling.
